Summer weather influences outdoor festivals

Aug 14, 2017 | News, President & CEO News Articles

The summer of 2017 is going to be one to remember, at least from a weather perspective that is! The 2017 Summer in the Park dodged a few bullets over the long weekend with the weather co-operating somewhat on both Friday and Saturday nights. The rain and cool temperatures didn’t dampen the performances nor the fans who attended. Sunday warmed up and it was a terrific family day at the park and Midway.

The Chamber wants to thank the countless volunteers, organizers and City staff for the work that they did not only on the long weekend but over the past twelve months, preparing for this event. The organizing committee did a terrific job of ensuring that everything ran smoothly and co-ordinating the number of events is and was, no easy task, especially with the early weather forecasts leading up to the weekend. The Nugget, Cogeco, Baytoday, Rogers Radio and social media feeds from BuzzMasters kept event goers up to date and informed. Thanks to all the media for their help.

It is always difficult to put a dollar figure on what a weekend like this means to our business community and our entire community. From many of our members, we have heard that the weekend was a terrific success and they were extremely busy. Our hotels and restaurants were packed, the DIA and downtown was a bee hive of activity and our waterfront was being enjoyed by thousands of people. It was sometimes rather slow getting from one area of the city to another, but that was a problem that we can all handle.

There is no doubt that the weather forecasts and actual weather influenced wristband sales. This event is no different than any others that are dependant on weather and the forecasts leading up to them. We all want to see this event be successful and although it may have been hampered by the weather, this was a great weekend to showcase our city once again. Visitors from outside the area that were surveyed, enjoyed their stay in North Bay and will return. The sense and feeling of community was evident everywhere and we must continue to build on that.

As a community, we are so lucky to have events such as this and the dollars that are spent in this community far outweigh the costs that sometimes arise due to inclement weather. The volunteers, sponsors and people that come out to support these events in our communities, are the people that continue to make a difference in promoting our city and district.

Peter Chirico is the President and CEO for the North Bay & District Chamber of Commerce